ARTIST: The Rolling Stones
BACKGROUND: The ‘No Filter’ European concert tour by the Rolling Stones attracted an audience of more than 1.5 million fans, grossing $237.8 million in ticket sales. Working as direct liaison between the Stones’ designer Mark Norton and Bravado's US based A&R management team, as UK Creative Director of Bravado, the merchandising label of Universal Music Group, I was responsible for the implementation of the 'Stones' brand across all touchpoints and social media channels.
DELIVERABLES: Graphic design, merchandise design, display and promotional graphics, presentation delivery, project coordination with external designers, printers and manufacturers.
BACKGROUND: The ‘No Filter’ European concert tour by the Rolling Stones attracted an audience of more than 1.5 million fans, grossing $237.8 million in ticket sales. Working as direct liaison between the Stones’ designer Mark Norton and Bravado's US based A&R management team, as UK Creative Director of Bravado, the merchandising label of Universal Music Group, I was responsible for the implementation of the 'Stones' brand across all touchpoints and social media channels.
DELIVERABLES: Graphic design, merchandise design, display and promotional graphics, presentation delivery, project coordination with external designers, printers and manufacturers.
ARTIST: The Rolling Stones
BACKGROUND: ‘Exhibitionism’ was a retrospective look at the six-decade history of one of the world’s most iconic bands, held at The Saatchi Gallery in London for six months in 2016. As the official partners for the Exhibitionism Store, we designed and delivered over 700 exclusive Rolling Stones products for the store and collaborated with over 20 major brands, including: Turnbull & Asser, Tommy Hilfiger, Cambridge Satchels, Globe-Trotter, Moleskine, Steiff, Wedgewood and Vilebrequin, with retail prices ranging between £5 - £4000. As UK Creative Director of Bravado, the merchandising label of Universal Music Group, I was responsible for the integration of the brand across all touchpoints and social media channels.
DELIVERABLES: Merchandise design development, branding, packaging, presentation delivery, project coordination with external designers, printers and manufacturers.
BACKGROUND: ‘Exhibitionism’ was a retrospective look at the six-decade history of one of the world’s most iconic bands, held at The Saatchi Gallery in London for six months in 2016. As the official partners for the Exhibitionism Store, we designed and delivered over 700 exclusive Rolling Stones products for the store and collaborated with over 20 major brands, including: Turnbull & Asser, Tommy Hilfiger, Cambridge Satchels, Globe-Trotter, Moleskine, Steiff, Wedgewood and Vilebrequin, with retail prices ranging between £5 - £4000. As UK Creative Director of Bravado, the merchandising label of Universal Music Group, I was responsible for the integration of the brand across all touchpoints and social media channels.
DELIVERABLES: Merchandise design development, branding, packaging, presentation delivery, project coordination with external designers, printers and manufacturers.
