

CLIENT: Public Image Ltd
BACKGROUND: Bravado UMG collaborated with independent lifestyle retailer Goodhood on a seven-piece capsule collection that included t-shirts and accessories to celebrate and promote the start of ‘The Public Image is Rotten” Tour. As creative director I was the brand guardian on behalf of our artist PiL.
DELIVERABLES: Design development, liaison with artist management and merchandise manager, project co-ordination with external designers and production.
BACKGROUND: Bravado UMG collaborated with independent lifestyle retailer Goodhood on a seven-piece capsule collection that included t-shirts and accessories to celebrate and promote the start of ‘The Public Image is Rotten” Tour. As creative director I was the brand guardian on behalf of our artist PiL.
DELIVERABLES: Design development, liaison with artist management and merchandise manager, project co-ordination with external designers and production.